I am a seasoned marketing and creative professional with the experience and skills to help you identify what is unique and special about your business, your product(s), your service(s). Together, we can perform a little marketing rehab, helping you create the brand strategies and the marketing campaign best suited to successfully communicate the right message, to the right people.
What's the eventual consequence facing those who game the social media world into thinking they have influence?
"Content is king!" You hear that mantra everywhere you go. King of what? I understand the "nothing is more important" part of that, but the expression doesn't offer a clue about how one's content becomes a king.
Alright, perhaps I jumped the gun. Maybe I let a little vintage cynicism creep in prematurely. It can happen. So in my routine browsing of my favorite sites/blogs I ran across this at The Search Agents and it made me stop and think.
Not particularly happy about Facebook's new Timeline concept and the obligatory, unchangeable public nature of it, nor the "requirement" that I become a developer to participate when I don't even want to participate.
The Touch Wood smart phone commercial, utilizing a handmade wooden xylophone of indeterminate length and carted into a wilderness area that reminds me of somewhere on the planet Endor, plays Bach's Jesu Joy of Man's Desiring as I've never heard it performed before.
It isn't every day that I get an opportunity to participate in something of this magnitude, of this importance and help save a life. I'm not going to let this moment pass without doing my part. This book, End Malaria, has the power to save a life. Yes, good books can improve lives, shape lives, even change lives. But when was the last time a book literally helped save a life? If you're reading this, the answer is right now. Please, read on.
I have more to thank Howard Schultz for than my daily Americano and a place to meet my buddies every morning. No, I'm not talking about his biography. Didn't buy it. Not my cup o'tea.
I want to thank him for stepping up and taking a stand against Washington's partisan gridlock, for encouraging his peers to do likewise and for helping promote Upward Spiral. Here's the letter Mr. Schultz circulated today, and IMHO it's worth the read.
I love Lauryn Ballesteros. I've never met her in person, but I love her nonetheless.
Lauryn is VP of Sales at Seth Godin's Squidoo, an avid traveler, speaks 3 languages and generally writes about business, marketing and sales. Today Lauryn wrote about life… or a little slice of it. And I believe that what Lauryn says will resonate with anyone who shares her enthusiasm for life.
I remember when the infamous Nike swoosh first hit the streets, but had no idea it was done for $35 bucks and was, at the time, considered the lesser of all evils. It sure has stood up to the test of time, becoming one of the most iconic logos of the last 40 years. I was intrigued with Steven Heller's story on the logo in Imprint's blog today.